Friday, April 15, 2005

"Yahoo ads"

Interesting to note yahoo will be doing ads much like google do at the moment.
I hadn't kept up to date with all this as I have had so much to get on with, but with the fact that yahoo may use ads without the little "ads by yahoo" as google do, it could be an interesting alternative to google.

While google state in the TOS that they are not happy to have their ads on pages with competing ads, such as yahoo would be, I feel it is a bit rich for them to make a statement like that!
Who are they to tell website owners what ads to have on their sites?
A bit of competition would be good for them.

The fact is, while adsense can be great for some, it depends on the traffic you get, and for those with less than several thousand hits a day it is hard work getting a good return on adsense.

What other company would you work for, and promote where you couldn't even know what you really earn?
I mean the stats and such IS vague at best.
You can't really know hat the % is earn for each ad or word, well I can't anyway. :(

If yahoo provide a good alternative to this, they could grab a huge slice of the share here.
I for one will consider it, if only just to find out how it compares, and if it does better, well obviously I'll keep it!

Google have improved lots in the service they provide with adsense, like real time stats etc, but I feel there is still more that could be improved on, they need to help the little guys who are getting going, as it is its the high traffic sites that benefit most, the ones that are probably already earning lots, and would continue to earn even without the adsense.
And traffic takes time to build.

So, if yahoo provide a better system where it actually helps the little guys more, so they see a quicker return for it, they will no doubt end up being kept on those sites.
A system where they can generate traffic for the little guys would be a good start.

What do you think?

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